Winning Hoops Blog



  1. Creighton Burns has 45 years of basketball-coaching experience to his credit. Thirty-one of those years have come at public high schools in Indiana and Michigan (currently at Breckenridge High, Mich.) while the other 14 years have come at the college level (NCAA Division II, NAIA Division I & II and junior college). Burns has made a career of rebuilding programs on the decline and turning them into winners.

    Shhh…It’s A Secret

    October 8, 2009 by Creighton Burns

    I’m going to let you in on some of the secrets of coaching. Here is Part I…

    Know the difference between winning and losing; you win with:

    Superior personnel

    Superior conditioning

    Superior mental attitude

    Excellent teaching

    Outstanding teamwork

    Get players to perform to the potential and with maximum effort.

    Decide early what offensive and defensive systems you will use and completely sell your team on your system. Be flexible, remember your personnel dictates your style of play to a large extent. Make “believers” out of your team. If they believe in your system of play, so will others! The players will do a better job of executing when they understand the “why” of the system.

    Acquaint players with your philosophy and methods.  Have well-thought-out reasons for everything you do.  Convince the players that everything is done for their ultimate good: now and in the future.

    Have team discipline! Get rid of the “non-conformists.”  You will not win with bad people. Be absolutely fair in all dealings with your players. Do not show favoritism, and be totally honest with the players, and keep them informed.

    Faith and belief on the part of your players will result in their giving you a 100% effort.

    Respect player judgment and wishes. If given the opportunity, players will exercise common sense. Allow the players the opportunity to speak out in meetings. Do not hesitate to consult with the players when confronted with a problem, which puzzles you and your staff.

    Be sincerely interested in your players as people. Be aware of their environment and their problems. Take pride in their achievements…basketball and otherwise. If the player is convinced of your extra effort for him, he will give extraordinary effort you, the coach.

    Do not belittle and demean your players. They are NOT “studs” or “dogs” or “animals.” They are young men or women, someone’s son or daughter. Treat each as you would treat your own children. Be firm, but fair!

    Recognize the winning player! Go with the winners. Do not hesitate to move a player from position to position until you find a place where he or she is best suited to HELP the team.

    Do not give up on players with athleticism or size!

    Do not over-coach! Let them play.

    Provide leadership by example. Your attitude, mannerisms and personal habits, both on and off the court, are very important. Personal example is far more important than any written or spoken message. Be enthusiastic about basketball, work and academics. It will “rub off” on your players.

    Glamorize the aspects of the game that are seldom noticed by the average fan or media type of person — great defense, the assist, taking a charge, setting the great screen, diving on the court and getting the rebound would be examples of efforts which need to glamorized.

    Generate morale. Morale is expressed by the assist on offense and a blocked shot by a defender. A player’s willingness depends on just how good he wants to be.  Some just want to be on the team, others just want to get in the game and play.  It is the job of the coach to build a sense of pride in each player to be “the very best player he can be.” For morale, you must have pride, pride to be the best conditioned, toughest, most competitive, and the most consistent team. Each player must have individual pride, team pride, school pride and community pride. How do you bring this about? You stress quality in everything the individual and the team does. Go first-class in cleanliness, neatness, dress, equipment, and conduct. Morale is an attitude — toward self, the group, and toward both individual and team goals.

    Motivate the players! A motivated team will play over their heads. Motivation is not an accident. Do not wait until game day to “fire up” the team. Both coaches and the team must be “up” and ready to go every day.

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  2. 25 Defensive Principles

    September 16, 2009 by Creighton Burns

    Here are 25 great, fundamental tips to playing defense. Go over this thoroughly with your players from time to time so they stay fresh on the tenets of good defense.

    Defense is the most consistent phase of basketball. A team can have a bad shooting night, but they should never have a bad night on the defensive end of the court. (more…)

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  3. Expanding On What It Takes To Win

    August 18, 2009 by Creighton Burns

    In this blog, I am going to expand on “What does it take to win?” There are six areas in which “What does it take to win?” becomes the dominant question. They are as follows: 1) organization, 2) fundamentals, 3) systems of scoring, 4) evaluation of playing talent, 5) game strategy and 6) defense. (more…)

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  4. What Does It Take To Win?

    August 12, 2009 by Creighton Burns

    Many years ago (late 1960s) I heard coach Bob Spear, who was coaching at the Air Force Academy, speak at a clinic. As you well know, the requirements for entrance into the Academy put some great hindrances on building a championship basketball program.  Many of my thoughts and ideas about the game, and how to teach it, come from his coaching philosophy. I have taken those clinic notes and developed the following thoughts.

    Have you heard the statement, “There is no magic formula for winning.” I disagree. A successful basketball program is the result of a sound organizational structure that stresses the mastery of fundamentals, and the implementation of proven flexible offenses and defenses to which the coach is totally dedicated.

    The specific type of offense or defense is not the secret, but rather the exacting methods used to teach each, the ability of the players to adapt to them, and the precision with which they are executed by the  players. Most successful coaches have used basically the same systems throughout their careers. Those same coaches teach simple plays and patterns of action that can exploit the players’ talent and that are consistent with their objectives. The simpler the system — the more consistent are the teaching methods and the easier the task. The easier the task — the greater the chance for success.

    The type of offense, or defense a coach selects, the ways he or she teaches it, and the goals that coach sets, are by-products of his coaching philosophy. Whether we realize it or not, each of us has a philosophy about the game of basketball, and well we should, because without a sound approach to the game, our chance for success is questionable at best.

    We have mentioned the importance of fundamentals, offense and defense, a sound philosophy, and the necessity for adopting a scientific, professional approach to the game, but as yet we have failed to mention the one force that makes any program function — the coach! The coach must know and understand him or herself and act with sincerity. The coach must maintain individuality, be positive and enthusiastic, strong and disciplined,  yet he must be compromising and flexible. The coach cannot try to be like another coach, expecting to achieve the same results. I once heard Dale Brown, former great LSU coach, say every coach must “Know thyself.” Self-control, firmness, fairness and understanding should also guide both the coach’s actions and reactions, on and off the court.

    In addition, coaches must have a thorough knowledge of the fundamentals to be taught, the rules of the game, and the coach must strive to keep abreast of the latest innovations in all phases of the game. The aforementioned items are not only essential to good teaching and coaching, but help to develop the respect and confidence of the players, the officials and the fans alike.

    We play the game to win, so coach to win!  Playing to win requires that in organizing the program, we must always answer the following question, “What does it take to win?”  Select the squad, plan each practice and prepare for each and every game with only that thought in mind.

    True, great players can make you a great coach, but not all of us will always be blessed with great players. So, in order to win, plan and organize the program with thoroughness and exactness. Carefully consider your material (talent) as well as the objectives. In so organizing, strive for perfection, realizing that it is not possible, but you can develop an excellence within the program. Recognize the strengths and weaknesses of the players and put them in situations where they can play to their strengths.

    There are six areas in which “What does it take to win?” becomes the dominant question. They are as follows: 1) organization, 2) fundamentals, 3) systems of scoring, 4) evaluation of playing talent, 5) game strategy and 6) defense.

    In my next blog, I will talk about each of the six areas that must be considered in answering the question, “What does it take to win?”

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