Winning Hoops Blog



Michael Podoll is the associate publisher/managing editor of Winning Hoops and The Real AAU Basketball. He has been the face of Winning Hoops since 2000 and has been working professionally in the sports industry and as a writer and editor for over a dozen years.

Big News: COACH & ATHLETIC DIRECTOR Magazine

June 1, 2009 by Michael Podoll

It’s not every day that I get to share exciting news with all of the great basketball coaches who follow Winning Hoops, but thanks to innovative electronic tools such as interactive blogs and Twitter, I can immediately report BIG, BIG NEWS in the world of athletic coaching and team-sports publishing.

Lessiter Publications, the publisher of Winning Hoops basketball coaching magazine, has acquired Scholastic Coach & Athletic Director magazine from Scholastic, Inc. The acquisition is effective immediately. Coach & Athletic Director resumes its publishing schedule with a blockbuster September 2009 “Back To School” issue.

The same editorial and design team that provides basketball coaches with the award-winning X’s and O’s that you’ve come to love in Winning Hoops, will be applying the same type of hands-on care and technical precision to Coach & Athletic Director magazine.

Merging together the 78-year history of Coach & Athletic Director with the 23-year history of Winning Hoops makes for an exciting time in scholastic athletic publishing and team sports management. We’re also aggressively working on a major revamp of the Coach & Athletic Director website.

Focused on providing coaches with timely and successful information to use immediately within their programs, as well as clear and detailed X’s and O’s, we, the editors of Winning Hoops plan to bring this formula to Coach & Athletic Director while keeping with the magazine’s rich history of touching on all topics relevant to every member and coach of an athletic department.

Other quick facts of this major news includes:

Coach & AD  will still be published 10 times per year. The same schedule as before with September, October, November, December, January, February, March, April, May/June and August editions. (No changes will be made to the Winning Hoops publishing schedule and that publication will remain as-is.)

Subscriptions will be carried over and all current Coach & AD subscribers will have each issue of their subscriptions completely fulfilled. In other words, they will get every issue they paid for. If a subscriber had signed up for 2 years, for example, he or she will receive all 20 issues.

Coach & AD magazine will continue the same format with articles to help coaches and athletic directors build winning programs. Popular features such as A.D. Ministration By David Hoch and Powerline By Ken Mannie will continue in every issue!

• Other NEW features include The Sports Medicine Spotlight (injury prevention and training) and The Winning Edge By Jeff Jannsen (featuring motivational and team-building techniques applicable to every sport) will be added to the book every issue.

• In-depth coaching Sports Strategies will continue to be the main focus of the book with coaching articles featuring sports such as football, baseball, basketball, soccer, volleyball, lacrosse, swimming, track & field, wrestling, cross country, softball and much more!

The Coach & AD September 2009 Issue Includes:
Lane Kiffin, University of Tennessee. Football, exclusive cover story on Lane Kiffin and his mission to restore the Tennessee Volunteer football program to national championship glory.
Kevin Sutton, Montverde Academy (FL). Basketball Drills & Program Building
Rusty Taylor, Bentley HS (CA). All-Time Winningest Soccer Coach in the nation
– Profiling the tactics of the Nation’s No. 1 ranked Volleyball team.
– Winning Cross Country Strategies
– PLUS regular issues features A.D. Ministration By David Hoch, Powerline By Ken Mannie, The Winning Edge By Jeff Jannsen, and The Sports Medicine Spotlight and other valuable articles for coaches & A.D.s.

coach-ad-cvr_sept09

To Subscribe to Coach & Athletic Director……please call:

Toll Free: (866) 839-8455 (U.S. & Canada Only) or (262) 432-0388

Questions? E-mail Michael Podoll at: mpodoll@lesspub.com

Coach & Athletic Director Subscription Rates:

1-Year (10 Issues)………$19.95

2-Years (20 Issues)…….$34.95

3-Years (30 Issues)…….$49.95

It’s the great fans and supporters of Winning Hoops who have made this acquisition possible. Without the support of the basketball-coaching community over the years, this new era of team-sports coaching magazines wouldn’t be possible today.

Thanks again for being a part of the Winning Hoops family of coaches and we welcome you to try out the NEW Coach & Athletic Director magazine!

And please tell ALL the coaches you know who coach other sports…that Coach & AD is back…and it’s in good hands!

Michael Podoll
Associate Publisher/Managing Editor

Coach & Athletic Director Magazine
Winning Hoops Basketball-Coaching Magazine

Lessiter Publications
P.O. Box 624
Brookfield, WI 53008-0624

Office Phone: (262) 782-4480 Ex: 416
Fax: (262) 782-1252
E-mail: mpodoll@lesspub.com

Coach & Athletic Director: Strategies For Winning Athletic Programs
Winning Hoops … The World’s No. 1 Basketball-Coaching Magazine

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